eRetailing , the next Wave !

-


Of late , we have seen a flurry of launches in the e retail space , so why are businesses gungho about web space ?

Context !

Post the dotcom bust , yes u are left wondering how did people dream of dotcom 6 years back with such poor Internet backbone available in the country . The estimated broadband figures in the country is just at 3+ million ,ie reported , this number would be slightly higher if you were to add the cable Internet , and operators that take bandwidth from others and bill subs etc , the numbers reported of broadband subsrcibers addition last month was at close 3.5 lakhs , which is insignificant when compared to Mobile subs additions , however it will not be long with the advent of Wimax in certain markets the numbers would swell ,soon ,well almost everything cud get done thru the net ! isn't that good news for lazy bums ,like me !



So you see with the future looking exciting , and with PC prices crashing , there is a flurry among business houses that have got into e retailing or want to ,though you wonder ,with every website having a same set of features to offer , what is the USP ? the only thing that i can see is " deep pockets" to spend heavily on driving traffic to the site , get people to buy , and make them revisit , some of them have an online loyalty point system




Would it work ?

Considering a growing fear factor of going to malls and experiencing the traffic monster , plus with more Indians now used to doing transactions on the net ( yes the horror stories would be there ) this medium will surely do well , don't have the size of the transaction being done already ,our gut says that other than say a travel which is already a big ticket on the net item , shopping on the net is hear to stay for good .


E Retailers list in India :
http://www.storeguru.com/
http://www.rediff.com/
http://www.udrool.com/ ,Coming Soon !
http://www.indianplaza.in/
http://www.shoppersstop.com/
http://www.futurebazaar.com/
http://www.ebay.in/
http://www.sifymall.com/


www. MORE coming soon .com !
.....................................................have you logged on yet !












Comments

Post a Comment

Popular posts from this blog

Pentagon & Triangle Model

-
Image
Sucess in Retail is in getting ur act right in a number of domains , the Pentagon & triangle Model of winning in retail captures the domains which needs to click , to suceed in retail :: Pentagon ( 5 sides ) :: Are all CUSTOMER ( external)facing Place ( Size /location /design ) Product ( Style & fashion mix /Intensity /Assortment angle ) Communication ( Positional /promotional angle ) Value :: ( the Price and Value Equation ) People ( Service /Climate /knowledge ) Triangle ( 3 sides ) , are all Internal to the Retail organisation , which will have a Big bearing on the Pentagonal sides System( IT ) Logistics ( When needed then Item there / the SCM piece ) partners ( Be the best in relations management ) The triangle sits inside the pentagon , sorry cant draw this( as in the picture shown) , best delivery on the triangle also has a great effect on the customer service angle ! Any retail organisation can be mapped on the Pentagon & triangle model ! for its success or non succ...
Read more

GMROF ,GMROL,GMROI

-
Image
........sounds quite complicated , but when one gets into the bottom of this , its quite a simple method of checking state of business or the efficency of operations , GMROF :: stands for Gross margin return per sqft , = Gross margins / sqft , gross margins ( GM ) = sales - cogs ( cost of goods sold ) , so to state the obvious the higher the GMROF the better , evolved retailers use this as a benchmark in getting efficency of departments within a store and between stores comparison , Strategies for GMROF increase :: Trick of increasing the GMROF , is by obviously increasing the mix of pvt labels share sale , increasing the sell thrus better margin negotiation from suppliers and vendors Operational Measures Put your best people to sell more of the high GM category Effective Use of VM to drive sell thru's All this gets measured by a strong MIS back up , which makes the measurement of the same effective as the same gets delivered Fresh on managers desktop almost daily /weekly ,indian r...
Read more

Indian retail ::BIG vs small

-
Image
The upmarket retail sector seems set for a virtual explosion with the entry of a whole host of domestic players while foreign companies are waiting and watching eagerly on the sidelines. With India being one of the biggest emerging markets, it is no wonder that retail giants like Wal-Mart and Carrefour are eager to make an entry. India is estimated to have around 15 million retail outlets, making it the country with the highest retail outlet density in the world. It also tops AT Kearney's list of emerging markets for global retailers. Currently the value of the retail market is estimated at around $270 billion with a growth rate of 5.7 percent per annum according to the India Retail Report 2007. For the time being, however, domestic giants like Reliance, Pantaloon, ITC, RPG, Rahejas and the Bharti group have jumped into the fray. These big retail chains seem to be visible at virtually every street corner lately but the question is, what happens to the neighbourhood grocer? The fac...
Read more