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Retail & Telecom : How Similiar !

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..here's something not many of us would have realised ,or may have realised ,anyways its interesting to note there are a lot of similarities between Telecom and Retail Business , wondering what is that , here is the connexion ... Traffic & Walkins :Telecom business depends upon something termed as Traffic ,which basically gives the usage of the consumers on your network , usually measured in terms of Minutes of usages ( Mou's ) , the same traffic is measured as Walk ins ,in retail ,which is nothing but the number of customers that have walked in your store in a particular measurement period .Both traffic and walkins are lifelines for the respective businesses. ARPU & CMS : In Telecom the average revenue that a sub on your network has generated in a month is termed as ARPU ( Average Revenue per user ) , gives a good picture of the the quality of your subscribers ,base obviously higher arpus are better , so how does it happen ..in Retail well this gets measured in te...