Lessons from a downturn
Assuming that the downturn days are over and things are looking back , what are takes on the lessons for retailers from the downturn , these are takes :: Don't be greedy : The mad rush for retail spaces was just led by the sheer blind leads the blind principle and in the process has led to some unwarranted locations with brands . Remember things can be gloomy again ::straight forward lets not assume, there is no downturn again . Don't believe the media :: this one is the key just don't believe the media , they ultimately have to sell their story right , so when the say India is shining , economy is growing , consumption story etc , pls take this with the pinch of salt as we are sure that they are not sure on what they are talking or writing about . Value is in always , premium is in once in a while ::The downturn has clearly shown that if you are in the value play you needn't worry , however players in the premium segment have had nightmares and can continue to have ...