Social Shopping @India
Along with all the social networking sites, there is a new wave of online shopping thats catching up , termed as " social shopping " it is nothing but the term to describe the gettting of like minded consumers on a single platform and harnesses their bargaining power , by the sheer number power . In its other avataars it uses the model of connecting to local retailers , and gets the best price comparison or it uses the price comparison and review mode . The most important marketing tool all these plaforms are trying to use is the much debated and discussed tool ,whose time has come , thanks to the internet ie WOM , word of mouth ! the platforms either give/or inform the "best deals off the street" . In the US of A , social shopping is already an established platform , the following are the sites the blog could dig out ThisNext.com : Users can browse recommended products, add them to their wish lists, recommend Crowdstorm.com : This site measures the buzz around